BTS 19: Paccar goes ‘virtual’

A new accessories configurator at this year’s Truck Show will enable users to accessorise their Kenworth T610SAR in ‘virtual reality’

BTS 19: Paccar goes ‘virtual’
Punters will have the opportunity to customise their own ‘virtual’ T610SAR in real-time using the Paccar Parts T610SAR accessories configurator


Paccar Parts Australia, distributor of Kenworth, DAF, Paccar Genuine, TRP and multiple vendor brand parts, will showcase a selection of its extensive range at the Paccar World stand at the 2019 Brisbane Truck Show.

In addition, punters will have the opportunity to customise their own ‘virtual’ T610SAR in real-time using the Paccar Parts T610SAR accessories configurator.

"We’ve assembled and rendered the original CAD drawings of the T610SAR to create an interactive experience for Kenworth fans and owners," says Paccar Parts marketing manager Anthony Kwan.

"The final result is a T610 accessory configurator that allows you to pick your cab option, colour your truck and fit it out with all the latest chrome accessories currently available through Paccar Parts."

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Customers will be able to share their custom-designed truck with friends via social media, and email themselves a copy. The accessory configurator will be on display adjacent to the Paccar Parts booth at Paccar World.

The stand will also showcase a selection of products from TRP, Australia’s fastest growing trucks and trailer parts brand.

TRP is offering an extensive and constantly expanding range of reliable, quality parts designed for all makes of trucks and trailers with a focus on American and European drivelines.

The TRP range guide will also be available for attendees to see the entire TRP parts range.

As an added benefit to owners of used Kenworth trucks, Paccar Parts has created a ‘Register Your Rig’ program that gives used Kenworth owners the opportunity to register their details with Paccar Parts.

Once an owner of a pre-owned Kenworth registers, Paccar Parts will give them a limited-edition gift on the day.

Get the lowdown on everything to do with the 2019 Brisbane Truck Show here

Packed with things to do at Paccar World, the icing on the cake is surely the merchandise store, now bigger and better than ever. Kenworth and DAF branded merchandise will be sure to please the most loyal of fans, with Kenworth launching a brand new range including hoodies, tanks and t-shirts.

Visit them at Paccar World, stand 40 on the Foyer Level of the 2019 Brisbane Truck Show.

Paccar Australia is a subsidiary of Paccar Inc, a Six Sigma company. Paccar is a global technology leader in the design, manufacture and customer support of high-quality light, medium, and heavy-duty trucks under the Kenworth, Peterbilt and DAF nameplates.

Paccar also designs and manufactures advanced diesel engines, provides financial services and information technology, and distributes truck parts related to its principal business.

The 2019 Brisbane Truck Show will be held at the Brisbane Convention & Exhibition Centre from Thursday, May 16 to Sunday, May 19, 2019. To secure your ticket – and go into the draw to win a Toyota HiLux Rugged X – click here!


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