Truck sales volumes ease at end of February

With a total of 3,446 vehicles sold across all categories in the Truck Industry Council’s T-Mark Data in February 2025, the heavy vehicle market in Australia continues to sit close to record breaking levels. 

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T-Mark Data shows the record for February sales was set in 2024 when 3,592 vehicles were sold across the commercial van, and light, medium and heavy-duty truck categories. 

The next highest level of sales recorded was 3,499 sales in 2023.  

Last month’s results put it as the third largest volume of sales recorded for the short month. 

Isuzu continues to dominate the market, with 1,794 trucks sold to the end of February 28, accounting for 28.8 per cent of total sales. 

Hino (588), Fuso (496), Kenworth (464) and Volvo (335) round out the top 5 across all categories with Mercedes-Benz (221), Scania (166), Iveco (132), Fiat (114) and Mack (105) holding places six to 10 on the leaderboard. 

Heavy Duty 

Kenworth has launched into the new year with 464 deliveries by February 28, putting it at the front of the heavy truck sales race where a total of 2017 have been sold so far. 

While Volvo outsold Isuzu in February, it’s 331 trucks sold this year put it in 3rd place in the heavy-duty category on 331 deliveries, versus Isuzu’s second place with 340. 

Outside of the top three brands in the category Mercedes-Benz has a one truck lead on Scania, 167 to 166, for fourth and fifth spots, followed by: Hino (111), Mack (105), Fuso. (78), UD Trucks (68), DAF (51), Iveco (47), MAN (40), Freightliner (21), Western Star (21), Dennis Eagle (6) and Foton Mobility (1). 

Last year the heavies delivered 1,308 sales in February, versus this year’s result of 1,119, showing a drop of 14.5 per cent, Feb 2024 v Feb 2025. 

Medium Duty 

Sales in the medium duty category of the market appear to have returned to 2023 levels as at the end of February 28, 2025. 

A total of 569 trucks were sold from February 1 to February 28 this year, versus 649 for the same period in 2024, and 570 in 2023. 

Year to date in the category, the 1,041 trucks sold is down 48 trucks compared to 2024’s result of 1,089. 

In terms of total sales for the year so far Isuzu’s 536 deliveries puts it on 51.5% of this segment, ahead of Hino with 30.5 per cent or 317 trucks, and Fuso with 12.3 per cent, or 128 trucks sold. 

Hyundai (15), UD Trucks (14), Mercedes-Benz (11), Iveco (7), MAN (5), Volvo (4) and DAF (4) account for the rest of the sales. 

Light Duty 

February’s sales of 1,023 light duty trucks are another step down from the heady days of 2023 when 1,280 trucks were sent to new homes. Still, it is only 24 trucks short of 2024’s result, suggesting some steadiness year on year. 

As expected in this space, Isuzu continues to dominate into 2025 with 918 sales for the year to February 28, accounting for 52.4 per cent of the market. 

The next biggest player is Fuso 16.6 percent of the market (YTD) with 290 trucks delivered. 

Hino (160), Fiat (114), Renault (86), Iveco (78), Mercedes-Benz (43), LDV (29), Hyundai (23), Ford (7) and Volkswagen (3) complete the sales leaderboard so far. 

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